It’s finally here — the “new” Google Shopping! Merchants have a huge opportunity to profit from Google’s new Shopping experience. But what has actually changed?
Listing your products on shopping engines and marketplaces is important, but you shouldn't stop there. You need to meet your audience where they hang out, on their social feeds.
Google tends to diversify search results as much as possible unless it’s close to 100% certain of the searcher’s intent. But there are ways to optimize for your brand. Here's how.
When advertising on Facebook and Instagram, you're not just competing against other retailers. To make your ads stand out, you need eye-catching imagery and copy that supports it.