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Google's AI Overview Prefers Video: Why Your Product Pages Are Losing Search Traffic
Google's AI Overview increasingly pulls from YouTube over traditional product pages, with video citations up 310% since the start of 2024. Learn why retail search visibility now depends on video content, and how to adapt your SEO strategy.
Proven Strategies to Optimize Your Meta Ads for Ecommerce Success
Spending more on Meta Ads but not seeing better results? The key to success isn’t increasing your budget—it’s optimizing your strategy. In this guide, we’ll walk you through proven techniques to improve targeting, creative, and bidding for better performance and lower costs. Start making every ad dollar work smarter.
Amazon Best Sellers Rank Explained: How It Works and How to Climb the Rankings
Ever wonder why some products skyrocket to Amazon’s Best Sellers list while others barely get noticed? It all comes down to Amazon’s Best Sellers Rank (BSR). This number tells you how well your product is selling compared to others, but it’s often misunderstood. In this guide, you’ll learn what BSR really means, how it’s calculated, and what you can do to improve your ranking. We’ll also bust some common myths and show you simple ways to boost sales without the guesswork. Let’s get into it.
AI Product Discovery Is Here: Optimizing for Google's Shopping Assistant and Beyond
Discover how AI-powered shopping assistants like Google’s latest innovation are reshaping ecommerce. Learn the secrets to optimizing your product data, leveraging conversational search trends, and staying ahead in the AI-driven marketplace. Don’t let your brand fall behind—find out how to thrive in this new era of intent-driven discovery!
How to Use Analytics to Identify Ecommerce Performance Trends
Discover how ecommerce analytics can help you identify low-performing products, optimize your ad spend, and boost profitability. Learn actionable strategies and tools to turn data into growth opportunities for your online store.
How to Protect Online Store Data
The privacy of your shoppers is an issue that merits your full attention. Here are some key points to consider.
Intro to Product Feeds
Product Feed File Formats
Product Attributes
Product Identifiers
Data Ecosystems
Product Feed Creation
Product Feed Distribution
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Smart Speakers Are Shopping for Your Customers. Can They Find You?
Voice assistants don’t scroll—they choose. If your product feed doesn’t speak their language, you’re out of the running. This post shows you what needs to change, why it matters, and how to make your products easier to find in a world where search is spoken.
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How AI Is Transforming Omnichannel Support
AI is changing customer service — but success depends on more than automation. Learn how smart brands are using clean data to deliver faster, better omnichannel support.
