The GoDataFeed Blog
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Why Do I Need a Product Feed Tool?
Manually managing your product feed is definitely possible... but is it optimal? Not at all.
What’s Happening to Google Express?
Is Google Express really going away? Technically, but not really. Let's discuss!
What's New with the "New" Google Shopping
It’s finally here — the “new” Google Shopping! Merchants have a huge opportunity to profit from Google’s new Shopping experience. But what has actually changed?
The Dynamic Appeal of Social Product Ads
Listing your products on shopping engines and marketplaces is important, but you shouldn't stop there. You need to meet your audience where they hang out, on their social feeds.
Why Do Other Products Show Up for My Brand on Google Shopping?
Google tends to diversify search results as much as possible unless it’s close to 100% certain of the searcher’s intent. But there are ways to optimize for your brand. Here's how.
Optimizing Images for Dynamic Product Ads on Facebook and Instagram
When advertising on Facebook and Instagram, you're not just competing against other retailers. To make your ads stand out, you need eye-catching imagery and copy that supports it.
Intro to Product Feeds
Product Feed File Formats
Product Attributes
Product Identifiers
Data Ecosystems
Product Feed Creation
Product Feed Distribution
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How AI Is Transforming Omnichannel Support
AI is changing customer service — but success depends on more than automation. Learn how smart brands are using clean data to deliver faster, better omnichannel support.


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The Future of Shopping Is Personal—But It Starts with Smarter Feeds
AI is reshaping personalization—but most ecommerce systems weren’t built to support it. This article unpacks where legacy strategies fall short and how AI can bridge the gap between fragmented data and scalable, channel-aware experiences. It’s a strategic foundation for teams building the next generation of shopping journeys.
