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Shipping is a sore subject for many online shoppers. To put it into perspective, 66% of online shoppers have decided not to buy an item because of online shipping costs. One way to avoid this scenario when it comes to your online store is to be upfront about shipping costs from the start. Google has a list of requirements and guidelines that you’ll want to follow to ensure your setting up your shipping as accurately as possible.
Your Google Shopping product descriptions are more important than you might think. Use this guide to optimize them.
Affiliate campaigns perform at their peak when they're optimized using top-of-the-funnel and mid-funnel strategies. Here's how.
Customer Match uses remarketing lists to target Google shoppers. Pretty awesome, huh?
Product reviews could make or break your ecommerce efforts. It's time you gave them their due.
Some would call it Christmas in July, others might write it off as an over-hyped event — regardless, Prime subscribers are ready for Prime Day. Amazon finally revealed this year’s Prime Day and it’s right around the corner. Set for July 16 and July 17, Prime Day is the best day to buy Amazon’s own products (Echo speakers, Kindle products, etc.). It’s also an amazing day for all other products, as the holiday promotes many site-wide deals. It’s time to tune those wishlists and set some reminders for the 16th. You won’t want to miss out on what this year’s Prime Day has to offer.
You’re spending on ads, but are you missing the free product placements your competitors are using to win clicks? This guide shows you where they are—and how to get in.
Struggling to get your products seen on Pinterest? Your Pinterest Catalog is the key to product visibility, Shopping Ads, and sales. Learn how to optimize your feed, avoid common mistakes, and make the most of Pinterest’s shopping features. Read more!