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How to Use Shoppable Video to Your Advantage on Instagram
While shoppable posts are nothing new and are something many brands are familiar with, shoppable video is quite different. Read on to discover why it matters and how you can use it to your advantage.
Google's Shift to Shopping Actions
Google recently announced that Shopping Actions will play an increasingly important role in its retail ads strategy. From image SERPs to YouTube videos, Shopping Actions will be the exclusive format to deliver shoppable experiences.
Priming for Prime Day: Making the Most of Amazon Prime Day
If your company isn’t gearing up for Amazon Prime Day, you have less than two months to get going. But why make room for Amazon Prime Day on your list of things to do? Here's why, and how to prepare for the big day.
Amazon One Vendor: What to Expect, and How to Prepare
Right now, all signs point to Amazon developing a singular vendor system that is set to replace their dual-vendor system. That has many companies wondering how drastically their experience with selling on Amazon can possibly change.
How Merchants Benefit From Cross-Border Selling With American Outlets
With no shortage of obstacles in the way, selling cross-border can seem out of reach for U.S. merchants. But this shouldn't stop anyone from taking a good long look at the benefits of selling internationally, as it has a huge impact on profits for those that crack the code.
Out with Bing Ads, in with Microsoft Advertising
Bing Ads has become Microsoft Advertising and it turns out that this news represents more than just your typical name-change or rebrand.
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Featured Posts
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The Future of Shopping Is Personal—But It Starts with Smarter Feeds
AI is reshaping personalization—but most ecommerce systems weren’t built to support it. This article unpacks where legacy strategies fall short and how AI can bridge the gap between fragmented data and scalable, channel-aware experiences. It’s a strategic foundation for teams building the next generation of shopping journeys.
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How to Fix Google Merchant Center Policy Violations with AI
Struggling with Google Merchant Center policy violations? Learn how to use AI tools like ChatGPT to detect, fix, and prevent listing errors—so you can stay compliant, avoid disapprovals, and maximize your product visibility.
