The GoDataFeed Blog
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Demystifying 5 Shopping Ad Myths
If you're not already using Google Shopping ads, what's holding you back? The PPC waters might be murky now, but we’re sure things will be clearer after we debunk these five Google Shopping/PPC ad myths.
This Week in Ecommerce: July 19, 2019
Developments, updates, and announcements; here's what stood out to us on the week of July 19, 2019.
Everything You Need to Know About Merge Files
Merge files are supplemental data files that allow your add to modify and optimize your primary source data in various ways. Here's everything you need to know about using merge files in GoDataFeed.
Point of Sale Financing: A New Way to Pay
Millennials and Gen Z shoppers are rapidly taking over as the primary spenders in the economy. However, these groups are much more reluctant to make impulsive purchases or stretch themselves thin financially. Additionally, credit card applications are down – especially those who have been previously denied.
This Week in Ecommerce: July 12, 2019
Developments, updates, and announcements; here's what stood out to us on the week of July 12, 2019.
How to Create Shopping Ads on Pinterest
Before you can take advantage of all that Pinterest has to offer, you need to understand how to set up Shopping Ads campaigns on the site.
Intro to Product Feeds
Product Feed File Formats
Product Attributes
Product Identifiers
Data Ecosystems
Product Feed Creation
Product Feed Distribution
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Featured Posts
AI-Driven Ads, Smarter Listings - How Amazon is Setting New Standards for Ecommerce
Explore how Amazon’s new AI tools are setting fresh standards in ecommerce—smarter ads, precise listings, and a shopping experience that feels custom-built. Ready to see how these innovations could give your business an edge? Read on to uncover the insights.
Google Ads Ranking Algorithm Update: Impact on Performance Max and Shopping Campaigns
Google Ads has changed how Performance Max (PMax) and Shopping campaigns compete, with ad rank now determining auction winners. Learn how this impacts costs, bidding control, and Q4 strategies. We share actionable tips to reduce campaign overlap, leverage data monitoring tools, and refine targets to maintain efficiency.
